Be Inspired.

24 Ave Blog

And We Are Back!

May 13, 2017

24ave spring update coming to you live from corporate headquarters! Kerri and Francine have been hittin’ the road and opening new accounts! We have a brand new spring/summer 2017 collection that is being snapped up by retailers across the country. Some of our best sellers include our Camo Tank, Oasis Tank, and our Pullover Progress not perfection hoodie- to name a few and we’re just getting started!

We have a fundraising event coming up! Please save the date! June 1st 7-9pm. We will have our bi-annual Spring Shopping Event. 

The focus of the evening will be Autism and a portion of our proceeds will be going to For those of you who are not aware, Spectrum Designs produces our apparel, while providing employment to young adolescents with autism.

Lastly, Kerri would love you all to know that she is celebrating 15 years of sobriety Today – Saturday, May 13th, 2017. Be well, …

24 Ave Introduces the 2017 Spring Collection!

February 15, 2017
Inspirational Fashion

Francine, Gale and Kerri at 24Ave…

Our new collection of inspirational fashion is ready to roll for spring/summer 2017. This season we are ‘ADDICTED TO LIFE .’ We are FEARLESS, we are BRAVE and have a FREEDOM that is priceless. In addition, we will also include whats been ingrained in us since the onset of 24ave. Progress Not Perfection, living our lives one day at a time and having eternal GRATITUDE because we are ‘SPIRITUAL WARRIORS’.

This season not only will we be carrying our tried and true classics such as: classic tee, flowy tank and rib racer back, but we’ve also added in some jaw dropping silhouettes and while we are traditionally an all black, white and grey company there are pops of color all over the place. From periwinkle to fusion coral, steel blue to army green and camo… Our new graphics will continue to inspire!

Progress Not Perfection!

January 11, 2017

My business and personal life enables me to come into contact with many different people from a multitude of backgrounds. Some of them are clean and sober, others are not. Although one might think these two groups to be polar opposites, there is one thing they do have in common. They do not have a program (a blueprint for life). Before I went into AA, almost fifteen years ago, I didn’t have a blueprint for anything. I was void of any coping skills, full of anger and hate, and lacked the ability to form any sort of true partnership with another individual. They say when you don’t like yourself you can’t like or love anybody else. For me, I’ve found that to be true. Today, I live by a code and over time have learned the skills necessary for me to live a life that is happy, joyous and free. …

Don’t Let It Drag You Down!

January 6, 2017

Ever since I’ve been in recovery, I’ve become a balanced person. Today, I can actually say that I like myself and admire the qualities within myself that I’ve worked so hard to cultivate. For some time now, I’ve been putting my sobriety second when it should be the most important thing and come before anything. If I’m not physically and emotionally sober, my chances of leading a good life are slim. Over the past couple of years, my meeting attendance has dwindled pretty much to the point where they have been non-existent.  (why I would not do something that makes me feel so good is a mystery to me… Perhaps it is a certain type of self sabotage?) For this new year, I’ve changed my tune. I will be taking the challenge and making 90 alcoholic anonymous meetings in 90 days. What I realized is that you are who you …

Happy New Year From us at 24 Ave!

December 31, 2016

We can’t wait for 2017:

Seasons Greetings from Us at 24 Ave!

December 24, 2016

As 2016 comes to a close, there are a few things I would like to mention. Firstly, Francine and Gale, you are my rocks and partners in crime! Without you two, 24ave could not have come this far. The end of December will be the end of our first year wholesaling our 24ave apparel and jewelry collections. What a year it has been! We didn’t just talk the talk. We walked the walk! As of today, we are 32 retail accounts strong! We did not do this alone. A big thank you to Tomas and Ximena for all your hard work and an even bigger thanks to all of the stores (Thank You Susan!) who took a chance on us and believed in us and our message from the very beginning. In addition, we would like to thank Spectrum Designs for banging out the most ass kicking apparel on the eastern …

11 Things That I am Grateful For…

December 13, 2016

Every morning when I wake, I write down three things that I am grateful for. This is my favorite time of year and I’ve always loved the holidays! Here is my gratitude list for this holiday season 2016. Wishing you all a Happy holiday!

1) My sobriety

2) My children

3) The ability to go to the market and purchase whatever I like (there was a time when I couldn’t)

4) The ability to help others

5) Wanting what I’ve got

6) The ability to pay my bills

7) To appreciate the simple things in life

8) Loving myself

9) The sky is the limit!

10) Anything is possible

11) My crew at 24ave (Francine & Gale- they hold me together)

Honest Freedom

November 18, 2016
Honest Freedom

Being an active drug addict and alcoholic is a full time job. One spends most days making sure that they are going to have enough (although it is never enough) for their addiction to get them through the day. In Addition, in the throws of addiction,  one’s world becomes smaller by the day and this disease leaves you virtually alone and isolated. I’ve traveled the world and I’ve lived quite a life (not all of it has been bad). However, one thing I can say for sure is it wasn’t until I cleaned up my act and got sober that I was able to see even the most simple things around me. What used to turn me on were my drugs, what I could buy,  and  my next endeavor. I was always a good person with a big heart and extremely generous, but I never took time to stop and …

If Nothing changes, NOTHING Changes…

October 24, 2016

The longer things remain the same, the less chance there will be for change. For most of my life, I sat in my own sorrow and pity. Brought up to act a certain way, look a certain way and be a certain way, I just followed the drill- living in a continual state of being restless, irritable and discontent. I never wanted to be where I was. If I were at the beach, I wanted to be in the city. If I had a turkey sandwich, I wanted a roast beef sandwich. If I had a black shirt and you had a green shirt, your shirt looked better to me. I was very uncomfortable with myself and STUCK. I was present in body, but not in spirit. Terribly unhappy, I could not believe that life as I knew it would be the very essence of my existence. Living life was …

Anxiety 911! … A quick fix on how to cope with your disorder.

September 22, 2016

Anxiety 911! Let’s talk about this…

Have you ever opened your eyes in the morning with a feeling of impending doom? Although less frequent,  many mornings I wake up anxiety filled. It’s not as though I was out partying all night. (that part of my life is long gone) Hell, I’ve been living a clean and sober life since May of 2002. After a lot of work, I consider myself to be an emotionally balanced individual. I don’t smoke, don’t drink, don’t drug and I take good care of myself. As a matter of fact, I’m pretty straight edge- aside from a low dosage of anti-depressants which I’ve been taking for the past fifteen years.

However… I do have those anxiety filled mornings and to this day, I don’t understand why. Actually, I do understand why! It’s all about what goes on between my ears- my head can be a dangerous place! It …

Who Are You To Judge?

September 12, 2016

My Boots  (stolen from my sister, circa 1986) 

I used to be the most judgmental person on the planet. I had a sense of entitlement that was like no other. I was so high and mighty in my own head (partially due to my wonderful upbringing). Before you said hello, I already had an opinion. Continuously engrained from birth, never did I take the time to really get to know someone. You see, I judged a book by it’s cover.

Misguided? To say the least.. How many wonderful people did I miss along the way due to my ego, pride, and over-valued sense of self? Utterly destroyed by my drug and alcohol addiction (physically, mentally and spiritually), I had to change everything about myself. I had to get humble and really see what was worth seeing in others. It all comes down to this – One …

Spiritual Warrior

September 1, 2016

I grew up in a superficial world, living a life of privilege and excess. Never did I feel comfortable in that world (or in my own skin) although I continued to live within it’s confines for most of my life- looking great, worrying about my next acquisition, and keeping that smile on my face. I wore my mask and suit of armor on a daily basis. This was simply how it was done.

I was always uncomfortable with a feeling as though I didn’t fit in. On a continual basis, I would ask myself, “is this it?” I was restless, irritable, and discontent. I always felt that a piece of me was missing- always fearful and scared. I was never taught how to cope. As long as it looked good, that’s all that mattered.

Perhaps this is why I became a drug addict & alcoholic? Little did I know that drugs & …